Decoghar
Platform(s): Meta Ads, Google Ads, Amazon, Flipkart and Myntra
Industry: Home Decor
Decoghar
Industry: Home Decor
Platform(s): Meta Ads, Google Ads, Amazon, Flipkart and Myntra
Decoghar
Platform(s): Meta Ads, Google Ads, Amazon, Flipkart and Myntra
Industry: Home Decor
Decoghar
Industry: Home Decor
Platform(s): Meta Ads, Google Ads, Amazon, Flipkart and Myntra
Case Study
E-Commerce
About the Brand
About the Brand
About the Brand
A premium home decor brand selling pouffes, cushion covers, carpets, and kitchen accessories
A premium home decor brand selling pouffes, cushion covers, carpets, and kitchen accessories
A premium home decor brand selling pouffes, cushion covers, carpets, and kitchen accessories
A premium home decor brand selling pouffes, cushion covers, carpets, and kitchen accessories
Trusted by 1000+ homes | Loved across India
Trusted by 1000+ homes | Loved across India
The Challenge
The Challenge
The Challenge
The Challenge
The
Challenge
Low ROAS (0–2) with limited sales and repeat purchases..
Low ROAS (0–2) with limited sales and repeat purchases.
Low ROAS (0–2) with limited sales and repeat purchases..
Our Approach
Our
Approach
Built clean, aesthetic ad creatives
Focused on product storytelling
Implemented interest-based targeting (interiors, homemakers, gifting) across Meta and Google
Built clean, aesthetic ad creatives
Focused on product storytelling
Implemented interest-based targeting (interiors, homemakers, gifting) across Meta and Google
Built clean, aesthetic ad creatives
Focused on product storytelling
Implemented interest-based targeting (interiors, homemakers, gifting) across Meta and Google
Results
Results
ROAS jumped to 8 ROAS
Boosted product discoverability and brand loyalty
ROAS jumped to 8 ROAS
Boosted product discoverability and brand loyalty
Results
ROAS jumped to 8 ROAS
Boosted product discoverability and brand loyalty
Conclusion
Conclusion
We transformed Decoghar’s presence from simple product listings to a thoughtfully positioned lifestyle brand
We transformed Decoghar’s presence from simple product listings to a thoughtfully
positioned lifestyle brand
Acto Key Covers
Acto Key Covers
Acto Key Covers
2024
2024
2024
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How is the pricing structure?
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Do all projects have a fixed scope?
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What is the ROI?
04
How do we measure success?
01
How is the pricing structure?
02
Do all projects have a fixed scope?
03
What is the ROI?
04
How do we measure success?
01
How is the pricing structure?
02
Do all projects have a fixed scope?
03
What is the ROI?
04
How do we measure success?
How is the pricing structure?
Do all projects have a fixed scope?
What is the ROI?
How do we measure success?